SOCIAL MEDIA AGREEMENT | THE LIQUID COLLECTIVE X ALPINE EMPIRE

This agreement is made between Joshua Kent (of The Liquid Collective) and Tessa Dehring (of Alpine Empire) and outlines an agreement and details of their social media agreement.

Alpine Empire will send a selection of their stock to The Liquid Collective to create a range of content for the upcoming 2021 winter season. The Liquid Collective will be based in Queenstown, New Zealand from June until at least September and will be shooting this stock in different environments, contexts and with a selection of models in order to create a collection of images that will be used by Alpine Empire for their social media marketing only. The Liquid Collective will provide approximately 80-100 fully enhanced, high-resolution images of an industry standard by the end of the season, with an approximate split of 50% lifestyle-based imagery and 50% on-snow based imagery. At the end of this campaign, The Liquid Collective will retain the stock that has been sent to them. The Liquid Collective will regularly update Alpine Empire with new imagery through the winter season via online download.

This agreement will start from the date the aforementioned stock arrives with The Liquid Collective until the end of the 2021 winter ski season (usually around the end of September/Start of October). This is an exchange of services and stock, and therefore no fees are to be charged between either party. Ownership of the images and content produced will remain the property of The Liquid Collective, with free social media use of the provided images being granted to Alpine Empire. The content provided is for social media marketing only, and is not to be used for web or print based promotional marketing campaigns, look-books, branded advertising or the like outside of social media platforms without first seeking approval from The Liquid Collective.

All social media posts will feature appropriate tagging from both parties, with each party being mentioned in the caption as well as being tagged directly in the posted image (tags to use are outlined on page 7 of our Brand Media Pack). Both brands will list each other as a partner on their websites, with appropriate hyperlinks to web and social platforms also present.

SIGNED: Joshua Kent (Owner/Creative Director of The Liquid Collective)

PLEASE COMPLETE THE FOLLOWING FORM TO CONFIRM THIS AGREEMENT.

DATE: Thursday 27th May 2021